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Hanwha Q CELLS to expand in Europe’s solar market

Liz Kim  |  jeansun.kim@whowired.com
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승인 2015.06.08  15:59:25
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Hanwha’s solar energy subsidiary Hanwha Q CELLS has stepped up its marketing offensive in Europe’s solar market by dabbling with solar modules and entering housing system markets. Hanwha announced on June 8 that it will release the new module product Q Plus Series at the solar photovoltaic exposition Intersolar on June 10 in Munich, Germany. Over 1,000 solar companies will join the world’s four major solar photovoltaic events. 

Q Antum cell technology based Q plus Series is one of the most efficient modules in the solar energy industry generating up to 340Wp (or 72 cell) of electricity, the company explained. Hanwha Q CELLS said the product has top-notch technology that surpasses the conversion efficiency of a Mono-crystalline cell while still using a Poly-crystalline cell. Q Plus Series will hit the market in the second half of the year.

Hanwha Q CELLS will showcase both the solar photovoltaic module and housing energy solution Q HOME at the event to consolidate its market position as an energy management company as well as a solar module producer. Nam Sung-woo, CEO of Hanwha Q CELLS, said the company will proactively respond to the fast-changing European market, centering on the housing solar photovoltaic market and moving away from the conventional utility market. 

Hanwha Q CELLS is considered one of the major companies with strong market presence in Europe including Germany. Based on its production, it is the world’s biggest solar panel producer and the 4th largest module manufacturer. It will unfold joint marketing with American EV manufacturer Tesla. Hanwha Q CELLS has been focusing on expanding solar energy applications showcasing its latest models. 

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